Marketing & Strategy, Trends

Top Marketing Trends from Ad Age’s 2015 Marketing Report

Whether you’re the in-house marketing point person for your company or the owner of your own small agency, it’s important to understand the trends in your industry. I took a look at Ad Age’s 2015 State of The Marketing Industry…

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HR, Management, Small Business Owner's Guide

Best Websites to Find Interns and Employees for Your Small Business

The Internet has totally changed the modern recruiting game. But with the many valuable resources for online hiring also comes a lot of junk. As you’re seeking the best placement for your job listings, you’re likely to come across a…

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Marketing & Strategy, Small Business Owner's Guide

3 Ways To Accelerate Your Growth With Content Marketing

by Pilar Nalwimba, SuperTasker.com It’s safe to say that content marketing is fast becoming a powerful marketing and sales tool, with 75% of B2B buyers relying more on content to carry out research and make B2B purchasing decisions than they…

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Money, Receivables Management

Red Flag Indicators of Late Paying (or Non-Paying) Customers

Dean Kaplan, The Kaplan Group Not getting paid is very painful.  Once an invoice is past due, the chances of collecting decline more than 1% per week according to annual surveys by the Commercial Law League of America. By the…

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Small Business Owner's Guide, Trends

How Small Businesses Are Using The Cloud (& why many more will soon join them)

Get your Twitter up because we’re hit’n yah with the facts! It’s no secret the cloud ROCKS- but do you know how many of your small business peers have already taken their business operations up up and away? A LOT!…

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Marketing & Strategy, Small Business Owner's Guide

10 Genius Business Card Ideas Just For Small Businesses

The common association of business cards is business executives swapping cards at a business development meeting- but business cards can actually be great tool for small businesses too! Here are some great tips and tricks to turn the common business…

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Accountants, Small Business Owner's Guide

How to Evaluate App Solutions For Your Client (& Kill It!)

“With the way the profession is moving, accountants will start prescribing apps to clients the way a doctor prescribes drugs.” – Doug Sleeter, founder and president, The Sleeter Group. Of course as an accountant you have much financial advice to…

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Marketing & Strategy, Small Business Online Presence

5 Incredibly Successful B2B Social Media Campaigns

Everyone knows by now that social media is an essential component of any modern marketing campaign. But for B2B companies—especially those peddling less-than-exciting products—determining exactly how to bring their brand voice to social media in an exciting and engaging way…

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Trends

Our Favorite Crazy Business Ideas…That Actually Worked!

You never know when that silly or crazy idea you had might take off. After all, these crazy business ideas became smashing successes!    1. Square Watermelons When it comes to wildly successful, “crazy” business ideas, you can’t go wrong…

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Marketing & Strategy, Small Business Owner's Guide

The Smart Business Owner’s Guide to Budget-Friendly Marketing Strategy

Marketing is definitely more effective and budget-friendly than advertising, but there are still things you can do to get the most bang for your buck possible (and to trim expenses!). Low budget marketing can still be incredibly effective and successful.…

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