Marketing & Strategy - Funding Gates Blog

Marketing & Strategy, Small Business Online Presence

4 Companies Excelling At Social Media Humor

One of the latest social media tips for small business is to be funny! Embracing social media humor is a brilliant way to stay out from the crowds of brands and businesses already posting away on social media. Using humor…

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Marketing & Strategy, Small Business Owner's Guide

8 Creative Sponsorship Ideas to Get the Word Out About Your Small Biz

Being involved, and invested, in the community can yield incredible results for small businesses in small towns. As we’ve covered before, building up goodwill in local communities leads to lasting favorable brand association and a greatly elevated rate of brand…

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Marketing & Strategy, Small Business Online Presence, Small Business Owner's Guide

How To Track & Measure Your Small Business’ Social Media

Social media is well understood to be incredibly valuable for small businesses (read ALL our small business social media posts here) — but how can you track and measure it? With the best, most affordable tools! Here are our top…

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Marketing & Strategy, Marketing Agency Guides

Beginner’s Guide To Starting A Small Business Marketing Agency

As a professional marketer, you are an expert at drawing attention to diverse and unique brands. After spending a little time with a small business, you can see their unique value adds and inherently know how to tell the company’s…

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Marketing & Strategy, Small Business Online Presence, Small Business Owner's Guide

The Latest Local Search Marketing Tips For Small Businesses

The facts are the facts, local search is huge for small businesses. Google only plans to continue improving it’s search algorithms for local experiences- so you better start paying attention. Google estimates that four out of five customers are relying on web…

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Management, Marketing & Strategy, Small Business Owner's Guide

5 Lessons from the Best B2B Business Books

Knowledge is power. Knowledge will help you achieve the biggest gains for your business. If you’re a B2B small business owner, checking out the latest B2B business books could be the very best thing you do for your business. But here…

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Marketing & Strategy, Small Business Owner's Guide

6 Tips to Help Small Town Businesses Attract “Snowbird” Spending

Tourism dollars are great for businesses, but it isn’t just for businesses in big towns or tropical, paradise locations. Small town tourism is a rapidly growing trend as more people value “mom and pop” stores and supporting local economies.  “Snowbird”…

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Marketing & Strategy, Marketing Agency Guides

Which Small Businesses Are The Best Fit For Your Marketing Agency?

American is the land of small business, and many of them could benefit from your marketing agency’s services! Accordingly to a recent small business marketing survey by Yodle: Only 14% of small businesses have an acquisition marketing program in place…

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Accountants, Marketing & Strategy

How To Find The Heart of Your Accounting Practice

According to plenty of research, summarized wonderfully in this article in the Harvard Business Review, 95% of purchase decisions take place unconsciously, as emotional decisions. The theory continues that most people assign a false logic to their decisions, when examining…

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Marketing & Strategy

Small Business Social Media Strategy in 2 Minutes Flat

Absolutely every small business can benefit from having a social media presence and  strategy. Creating your business’ social strategy  doesn’t have to take much effort — here’s your guide to understanding and crafting your own small business social media strategy in…

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