Marketing & Strategy

Should You Include Pinterest In Your B2B Marketing Strategy?

Your small business may already on Facebook, Twitter and LinkedIn to promote your business and to cultivate potential leads into paying customers for your business (great job!)- but your work is not done yet! With an ever-growing number of social platforms available for…

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Marketing & Strategy

Five Incredibly Successful B2B Social Media Campaigns

Everyone knows by now that social media is an essential component of any modern marketing campaign. But for B2B companies—especially those peddling less-than-exciting products—determining exactly how to bring their brand voice to social media in an exciting and engaging way…

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Marketing & Strategy

How B2Bs Can Improve Their Organic Reach on Facebook

Most small businesses have a love/hate relationship with Facebook. Businesses need to be have a profile, because their consumers now expect to be able to find brands on Facebook, and for the powerful purpose of social proof (the number of likes or…

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Marketing & Strategy

How to Take Great Photos of Your Business and Goods

You’ve heard time and time again that a picture is worth a thousand words. These days, we certainly live in a photo-centric world. Whether on your company’s website, on Facebook, Twitter, Instagram, Google +, Yelp, or any other digital platform—images are…

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Marketing & Strategy

The 10 Best B2B Facebook Pages

With over 1 Billion users, Facebook is basically like a second internet, and a must for all businesses, even local small businesses or business to business (B2B) enterprises. If you think that the nature of product, service, client-base or location…

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