Marketing & Strategy, Trends

How Your Business Can Make Sales on Social Media

Did you know that The 500 biggest retailers earned $3.3 billion from social shopping in 2014, up 26% from 2013, according to the Internet Retailer’s Social Media 500. Social media is being used at unprecedented rates, and users are going…

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Marketing & Strategy

Four Companies Excelling At Social Media Humor

One of the latest social media tips for small business is to be funny! Embracing social media humor is a brilliant way to stay out from the crowds of brands and businesses already posting away on social media. Using humor…

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Management, Marketing & Strategy

Five Lessons from the Best B2B Business Books

Knowledge is power. Knowledge will help you achieve the biggest gains for your business. If you’re a B2B small business owner, checking out the latest B2B business books could be the very best thing you do for your business. But here…

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Marketing & Strategy, Trends

3 B2B Marketing Trends To Try This Summer

School may be out for summer, but the rest of us are still in the office, trudging along toward Q2 sales reports while dreaming of a tropical getaway(which you should take, by the way- science says so!) Our tips for…

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Marketing & Strategy

Should You Include Pinterest In Your B2B Marketing Strategy?

Your small business may already on Facebook, Twitter and LinkedIn to promote your business and to cultivate potential leads into paying customers for your business (great job!)- but your work is not done yet! With an ever-growing number of social platforms available for…

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Marketing & Strategy

Three Ways To Accelerate Your Growth With Content Marketing

by Pilar Nalwimba, SuperTasker.com It’s safe to say that content marketing is fast becoming a powerful marketing and sales tool, with 75% of B2B buyers relying more on content to carry out research and make B2B purchasing decisions than they…

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Marketing & Strategy

How B2Bs Can Improve Their Organic Reach on Facebook

Most small businesses have a love/hate relationship with Facebook. Businesses need to be have a profile, because their consumers now expect to be able to find brands on Facebook, and for the powerful purpose of social proof (the number of likes or…

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Accountants

Should Accountants Give Tax Advice On Social Media?

Tax season. Are your eyes bleeding yet? Does your back ache from hunching over your keyboard? Don’t worry, friends. It’s just about over. If you’ve looked up from your spreadsheets lately, you’ll notice a new avenue more and more accountants…

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Marketing & Strategy

How to Take Great Photos of Your Business and Goods

You’ve heard time and time again that a picture is worth a thousand words. These days, we certainly live in a photo-centric world. Whether on your company’s website, on Facebook, Twitter, Instagram, Google +, Yelp, or any other digital platform—images are…

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Marketing & Strategy

How Atlas by Facebook Will Change Advertising for Businesses

What is Atlas by Facebook, and how will it affect your business? The Atlas technology has changed hands a few times, but now Facebook is relaunching the tool to help marketers target ads across multiple devices. Microsoft originally acquired Atlas…

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